{"id":3611,"date":"2021-02-02T16:59:05","date_gmt":"2021-02-02T16:59:05","guid":{"rendered":"https:\/\/dailyrapidnews.com\/eng\/?p=3611"},"modified":"2021-02-02T16:59:05","modified_gmt":"2021-02-02T16:59:05","slug":"samsung-won-the-smartphone-market-race-in-2020","status":"publish","type":"post","link":"https:\/\/dailyrapidnews.com\/eng\/2021\/02\/02\/samsung-won-the-smartphone-market-race-in-2020\/","title":{"rendered":"Samsung won the smartphone market race in 2020"},"content":{"rendered":"

Samsungwas the market leader in smartphone sales if 2020 despite\u00a0smartphone industry declining 1 per cent year-on-year (YoY) in Q4 2020, reveals\u00a0latest research from Counterpoint\u2019s\u00a0Market Monitor\u00a0service.<\/p>\n

For Q4, Apple\u00a0took second place in the global smartphone market. The demand for a new 5G iPhone, strong carrier promotions, especially in the US, and the iPhone 11\u2019s longevity are some of the reasons for this growth\u00a0reports\u00a0Counterpoint Research.<\/p>\n

Apple also reported holiday quarter sales and profits that beat Wall Street expectations, as new 5G iPhones helped push handset revenue to a new record and sparked a 57% rise in China sales reports Reuters.<\/p>\n

\u201cThe market declined 10% YoY in CY 2020 due to the spread of Covid-19 and the resulting lockdowns, which impacted performance in the first half of the year. With the easing of lockdowns, the market rebounded in the second half thanks to pent-up demand being fulfilled by the streamlined supply chain. It is interesting to note that the market also made a distinct migration from feature phones to smartphones as the devices became a medium for education, work, and entertainment. A strong 5G push by the industry through reduced device prices and operator tariffs further boosted the market\u2019s recovery process,\u201d says\u00a0<\/strong>research analyst, Aman Chaudhary.<\/p>\n

Samsung took the lead on the chart, shipping 255.7 million units in CY 2020, down 14% YoY. The decline is mainly due to a slow Q4 2020 due to intense competition from iPhone 12 series launch.<\/p>\n

Huawei once challenged Samsung\u2019s top position in the global smartphone market, but the Chinese rival is in survival mode with US restrictions choking off its supplies of chips used in smartphones and telecom equipment.<\/p>\n

\"samsung-won-the-smartphone-race-market-2020-rapid-news-rapidnews-dailyrapidnews\"<\/p>\n

The South Korean company shipped 59% fewer Galaxy S20 5G series handsets in the United States in the second quarter compared to the previous model’s performance a year earlier, according to research firm Canalys. In contrast, Apple shipped 15% more of its flagship iPhone 11 than last year’s best-seller, the iPhone XR.<\/p>\n

Samsung, however, faces intensifying competition from Chinese rivals like Xiaomi and Oppo, which are expected to take advantage of Huawei\u2019s struggle to retain market share.<\/p>\n

Despite the US sanction imposed on Huawei, the company managed to achieve the third position for CY 2020 thanks to its robust performance in China, which contributed to around 70% of its total shipments.<\/p>\n

China’s market share for the company slumped to 22% from 38% in the year-ago quarter, data from research firm Canalys showed. The company remained the market leader, however, with a slim lead over closest rival Oppo.<\/p>\n

OPPO grew 8% YoY and 10% QoQ to achieve 9% market share (34 million units) in Q4 2020. The company performed well in the Indian market with its shipments growing 11% YoY in 2020. The surge in demand was mainly due to pre-festive season promotions in October.<\/p>\n","protected":false},"excerpt":{"rendered":"

Samsungwas the market leader in smartphone sales if 2020 despite\u00a0smartphone industry declining 1 per cent<\/p>\n","protected":false},"author":1,"featured_media":3612,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[8],"tags":[],"class_list":["post-3611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech"],"yoast_head":"\nSamsung won the smartphone market race in 2020 | Rapid News<\/title>\n<meta name=\"description\" content=\"Samsungwas the market leader in smartphone sales if 2020 despite\u00a0smartphone industry declining 1 per cent year-on-year (YoY)\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/dailyrapidnews.com\/eng\/2021\/02\/02\/samsung-won-the-smartphone-market-race-in-2020\/\" \/>\n<meta property=\"og:locale\" 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