{"id":6214,"date":"2021-03-08T20:16:34","date_gmt":"2021-03-08T20:16:34","guid":{"rendered":"https:\/\/dailyrapidnews.com\/eng\/?p=6214"},"modified":"2021-03-08T20:16:34","modified_gmt":"2021-03-08T20:16:34","slug":"burger-king-causes-stir-on-international-womens-day-saying-women-belong-in-the-kitchen","status":"publish","type":"post","link":"https:\/\/dailyrapidnews.com\/eng\/2021\/03\/08\/burger-king-causes-stir-on-international-womens-day-saying-women-belong-in-the-kitchen\/","title":{"rendered":"Burger King causes stir on International Women&#8217;s Day saying &#8216;women belong in the kitchen&#8217;"},"content":{"rendered":"<p>Today (March 8) is\u00a0International Women&#8217;s Day\u00a0and to celebrate, many people have been sharing posts and photos of inspirational women on social media.<\/p>\n<p>But a post by the fast-food chain Burger King UK has caused controversy online.<\/p>\n<div id=\"div-gpt-ad-vip-slot\" class=\"gpt in-article gpt-no-ad-label\" style=\"background: #ffffff; border: 0px; font-size: 16px; margin: 0px; outline: 0px; padding: 0px; vertical-align: baseline; overflow: hidden; z-index: 1; clear: both; height: 8px; color: #141414; font-family: 'Open Sans', sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration-thickness: initial; text-decoration-style: initial; text-decoration-color: initial; display: block; max-height: 8px;\" data-config=\"{&quot;componentType&quot;:&quot;gpt&quot;,&quot;targeting&quot;:{&quot;index&quot;:4,&quot;hivis&quot;:&quot;n&quot;,&quot;hbPlacements&quot;:&quot;d-vip&quot;},&quot;injectionConditions&quot;:[{&quot;condition&quot;:&quot;stopONAffiliateContent&quot;}],&quot;referenceNode&quot;:&quot;.article-body &gt; p:nth-of-type(2)&quot;,&quot;sizes&quot;:[[8,8]],&quot;hideOnSensitiveArticle&quot;:true,&quot;relativePos&quot;:&quot;after&quot;,&quot;additionalClass&quot;:&quot;in-article&quot;,&quot;name&quot;:&quot;div-gpt-ad-vip-slot&quot;,&quot;type&quot;:&quot;VIP&quot;,&quot;bidders&quot;:{&quot;ozone&quot;:&quot;1420432300&quot;}}\" data-gpt-placeholder=\"\" data-response-start=\"3541.239999991376\" data-type=\"gpt\" data-requested=\"6865.539999998873\">\n<div id=\"google_ads_iframe_\/5293\/mirror.co.uk\/news\/weird-news_2__container__\"><\/div>\n<\/div>\n<p>Writing on\u00a0Twitter, they shared the message: &#8220;Women belong in the kitchen.&#8221;<\/p>\n<p>They later followed this up, adding: &#8220;If they want to, of course. Yet only 20% of chefs are women. We&#8217;re on a mission to change the gender ratio in the restaurant industry by empowering female employees with the opportunity to pursue a culinary career.&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6216\" src=\"https:\/\/dailyrapidnews.com\/eng\/wp-content\/uploads\/2021\/03\/Burger-Kings-IWD-tweet-causes-stir-as-they-say-women-belong-in-the-kitchen-Burger-King-causes-stir-on-International-Women-Day-saying-women-belong-in-the-kitchen-rapidnews.jpg\" alt=\"Burger-Kings-IWD-tweet-causes-stir-as-they-say-women-belong-in-the-kitchen-Burger-King-causes-stir-on-International-Women-Day-saying-women-belong-in-the-kitchen-rapidnews\" width=\"615\" height=\"248\" srcset=\"https:\/\/dailyrapidnews.com\/eng\/wp-content\/uploads\/2021\/03\/Burger-Kings-IWD-tweet-causes-stir-as-they-say-women-belong-in-the-kitchen-Burger-King-causes-stir-on-International-Women-Day-saying-women-belong-in-the-kitchen-rapidnews.jpg 615w, https:\/\/dailyrapidnews.com\/eng\/wp-content\/uploads\/2021\/03\/Burger-Kings-IWD-tweet-causes-stir-as-they-say-women-belong-in-the-kitchen-Burger-King-causes-stir-on-International-Women-Day-saying-women-belong-in-the-kitchen-rapidnews-300x121.jpg 300w\" sizes=\"auto, (max-width: 615px) 100vw, 615px\" \/><\/p>\n<p>The tweet has gone viral, garnering over 77,000 likes and more than 20,000 quote tweets.<\/p>\n<div class=\"content-column\">\n<div class=\"article-body\">\n<p>Many are unimpressed with the choice of tweet, given the significance of the day.<\/p>\n<p>The KFC gaming account replied: &#8220;The best time to delete this post was immediately after posting it.<\/p>\n<p>&#8220;The second best time is now.&#8221;<\/p>\n<p>To which\u00a0Burger King said: &#8220;Why would we delete a tweet that\u2019s drawing attention to a huge lack of female representation in our industry, we thought you\u2019d be on board with this as well? We&#8217;ve launched a scholarship to help give more of our female employees the chance to pursue a culinary career.&#8221;<\/p>\n<p>Other unimpressed people branded the post &#8220;shameful&#8221; and &#8220;misogynistic&#8221;.<\/p>\n<p>One Twitter user wrote: &#8220;Shameful Burger King absolutely bang out of order. On Women&#8217;s Day no less!&#8221;<\/p>\n<p>Another commented: &#8220;This belongs in the bin.&#8221;<\/p>\n<p>&#8220;Misogynistic tweet of the year goes to @BurgerKingUK,&#8221; proclaimed a third.<\/p>\n<blockquote class=\"twitter-tweet\">\n<p dir=\"ltr\" lang=\"en\">Women belong in the kitchen.<\/p>\n<p>\u2014 Burger King (@BurgerKingUK) <a href=\"https:\/\/twitter.com\/BurgerKingUK\/status\/1368849338596745223?ref_src=twsrc%5Etfw\">March 8, 2021<\/a><\/p><\/blockquote>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><br \/>\nSomeone else responded: &#8220;I don&#8217;t think y&#8217;all thought this through.&#8221;<\/p>\n<p>A fifth user added: &#8220;How to take a great and positive idea and put it out into the world in really tone-deaf way that creates a controversy that only takes away from their message and goal. A whopper of a marketing mistake.&#8221;<\/p>\n<p>The official Burger King UK account responded to one of the angry tweets, asking them to explain the &#8220;thought process&#8221; behind their controversial post.<\/p>\n<p>They said: &#8220;Our &#8216;thought process&#8217; is that women are shockingly underrepresented in our industry, and we thought it was time we did something about it.<\/p>\n<p>&#8220;We&#8217;ve created a scholarship to give more of our female employees the chance to pursue a culinary career.&#8221;<\/p>\n<div id=\"div-gpt-ad-in-article-slot\" class=\"gpt in-article\" style=\"background: transparent; border: 0px; font-size: 16px; margin: 24px 0px 30px; outline: 0px; padding: 0px; vertical-align: baseline; overflow: hidden; z-index: 1; clear: both; display: block; height: 264px; max-height: 264px;\" data-config=\"{&quot;componentType&quot;:&quot;gpt&quot;,&quot;targeting&quot;:{&quot;index&quot;:6,&quot;hivis&quot;:&quot;n&quot;,&quot;opos&quot;:&quot;middle&quot;,&quot;hbPlacements&quot;:&quot;d-art1&quot;},&quot;sizes&quot;:[[300,250],[300,254]],&quot;hideOnSensitiveArticle&quot;:true,&quot;additionalClass&quot;:&quot;in-article&quot;,&quot;name&quot;:&quot;div-gpt-ad-in-article-slot&quot;,&quot;positions&quot;:[{&quot;referenceNode&quot;:&quot;.timeline&gt;ol&gt;li:nth-of-type(2)&quot;,&quot;relativePos&quot;:&quot;after&quot;},{&quot;referenceNode&quot;:&quot;.article-body &gt; p:nth-last-of-type(4)&quot;,&quot;relativePos&quot;:&quot;after&quot;,&quot;conditionNode&quot;:&quot;.article-body &gt; p:nth-of-type(8)&quot;}],&quot;type&quot;:&quot;inArticleMPU6&quot;,&quot;bidders&quot;:{&quot;smartadserver&quot;:&quot;93663,1292173&quot;,&quot;mediagrid&quot;:&quot;30437&quot;,&quot;ozone&quot;:&quot;1420431535&quot;,&quot;triplelift&quot;:&quot;Mirror_300x250_In-Article_Desktop_Prebid&quot;,&quot;xandr&quot;:&quot;20406504&quot;,&quot;verizon&quot;:&quot;8a96947a017474e02ce3e0c663bd012d&quot;,&quot;sovrn&quot;:&quot;792126&quot;,&quot;magnite&quot;:&quot;1872186&quot;,&quot;openx&quot;:&quot;543004065&quot;,&quot;indexexchange&quot;:&quot;593690&quot;,&quot;pubmatic&quot;:&quot;3325570&quot;,&quot;richaudience&quot;:&quot;d2SFbhEoaC&quot;,&quot;improvedigital&quot;:&quot;22433243&quot;,&quot;emx&quot;:&quot;132833&quot;}}\" data-gpt-placeholder=\"\" data-response-start=\"3541.400000016438\" data-type=\"gpt\" data-requested=\"6869.024999992689\">\n<div id=\"google_ads_iframe_\/5293\/mirror.co.uk\/news\/weird-news_3__container__\"><\/div>\n<\/div>\n<p>Not everyone was upset about the tweet though, some understood the message that Burger King was trying to get across, with a different person pointing out: &#8220;BK should have probably put the following tweet as part of the main one, but they are clearly playing on the trope to make a wider point around how commercial kitchens are often seen as male domains&#8230; a stereotype that needs changing.&#8221;<\/p>\n<p>A spokesperson for Burger King said: &#8220;It was our intention to undermine an outdated stereotype about women and reclaim the terminology, in order to highlight a big problem in the restaurant industry \u2013 that women occupy only 20 percent of chef positions in UK restaurants today, which we believe is offensive. The campaign&#8217;s aim is to continue the important conversation around gender inequality within the culinary field.<\/p>\n<p>&#8220;We have teamed up with culinary schools to create a scholarship programme for our female team members to help them achieve their career aspirations. The newly created culinary scholarship programme will help female team members who are interested in pursuing a qualification in culinary arts and is underlined by our commitment to BRC\u2019s D&amp;I charter, and its six pledges to eliminate unlawful discrimination and encourage equal opportunities for all our colleague.<\/p>\n<\/div>\n<\/div>\n<aside class=\"related-column secondary\">\n<div id=\"taboolaRightRailsResponsive\" class=\"taboola recommended-stories tm-commercial-integrations-taboola populated\" data-config=\"{&quot;mode&quot;:&quot;thumbnails-e&quot;,&quot;componentType&quot;:&quot;taboola&quot;,&quot;referenceSlot&quot;:&quot;div-gpt-ad-rh-secondary-slot&quot;,&quot;slotType&quot;:&quot;taboola&quot;,&quot;hideOnSensitiveArticle&quot;:true,&quot;relativePos&quot;:&quot;before&quot;,&quot;name&quot;:&quot;taboolaRightRailsResponsive&quot;,&quot;selector&quot;:&quot;taboola-right-rail-thumbnails-responsive&quot;,&quot;targetType&quot;:&quot;mix&quot;,&quot;placement&quot;:&quot;Right Rail Thumbnails Responsive&quot;,&quot;type&quot;:&quot;taboolaRightRailsThumbnails&quot;,&quot;referenceNode&quot;:&quot;#div-gpt-ad-rh-secondary-slot&quot;}\" data-taboola-placeholder=\"\" data-response-start=\"3543.4600000153296\" data-type=\"taboola\" data-response-end=\"6496.669999993173\">\n<div id=\"taboola-right-rail-thumbnails-responsive\" class=\"taboola trc_related_container trc_spotlight_widget trc_elastic trc_elastic_ab_thumbnails-e_abp-mode \" data-taboola-mode=\"thumbnails-e\" data-placement-name=\"Right Rail Thumbnails Responsive\">\n<div class=\"trc_rbox_container\">\n<div>\n<div id=\"trc_wrapper_88058\" class=\"trc_rbox ab_thumbnails-e_abp-mode trc-content-sponsored \">\n<div id=\"outer_88058\" class=\"trc_rbox_outer\">\n<div id=\"rbox-t2m\" class=\"trc_rbox_div trc_rbox_border_elm\">\n<div id=\"internal_trc_88058\">\n<div class=\"videoCube trc_spotlight_item origin-default thumbnail_top syndicatedItem textItem videoCube_1_child trc-first-recommendation trc-spotlight-first-recommendation trc_excludable \" data-item-id=\"~~V1~~6695836912368776491~~VGoIhGy8TAdE2KTke0rPV9EEfY9qBg0ST78reRLik53TxvAnL2wqac4MyzR7uD46gj3kUkbS3FhelBtnsiJV6MhkDZRZzzIqDobN6rWmCPA3hYz5D3PLat6nhIftiT1lwdxwdlxkeV_Mfb3eos_TQU1PRmNGaJpzMerqe060eD8adcnOmkFr3QpmzNH84yalX69P10UKHgYQaiOpqkbqzUFh8EMXlxUaBZFw0X9AGYF0_3L61dufsf8N9h0TEod31z4j2ch-N9RnI5JBc6m7ow\" data-item-title=\"Do You Speak English? Work a USA job from home in Pakistan\" data-item-thumb=\"http:\/\/cdn.taboola.com\/libtrc\/static\/thumbnails\/cdb99b37e7f9f2518a2c33d55506f455.jpg\" data-item-syndicated=\"true\">\n<div class=\"thumbBlock_holder\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/aside>\n","protected":false},"excerpt":{"rendered":"<p>Today (March 8) is\u00a0International Women&#8217;s Day\u00a0and to celebrate, many people have been sharing posts and<\/p>\n","protected":false},"author":1,"featured_media":6215,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"spay_email":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-6214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.4.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Burger King&#039;s tweet 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